About Us

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Who We Are

Retoucher of the Year is the world’s first global competition dedicated exclusively to the art and craft of retouching. Born in Hungary, organized by the UK-based Retouch League Ltd, the competition will roll out across 50+ countries — shining a light on a discipline that has long been unrecognised.

In today’s creative industry, retouching is everywhere — in campaigns, beauty, portraits, fashion editorials, product ads, and e-commerce — yet it is rarely acknowledged as its own craft. Too often, it’s seen as a “step” in the process, not as a profession. We’re here to change that.

Our Mission

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To make retouching itself visible, respected, and celebrated.
We believe retouching deserves the same recognition as photography, direction, and design —
because it is the final language of the image
the world sees.

Our Vision

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  • To build a global stage where retouching is judged, celebrated, and refined.
  • To create the world’s first professionally verified retoucher database — a trusted resource for talent and companies worldwide.
  • To launch an educational platform that raises global standards in e-commerce, beauty and creative retouching.

This is not just a competition. It’s a movement to transform how the industry sees retouching: not as an invisible technical step, but as a creative craft in its own right.

Who’s Behind It

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Retouch League™ was founded by Tímea Buknicz, a Hungarian-born photographer turned high-end retoucher with two decades of experience in visual storytelling.

She spent 10 years in Hungary as an award-winning photographer. Later, she worked for London-based e-commerce studios, including Blend Studio, Vow Studio, Made.com and Ted Baker.

As a freelancer, she retouched campaigns for brands such as Creed Fragrance, Miller Harris, and the real woman series for Woman & Home Magazine.

With this international perspective, she envisioned a world where retouching could finally step into the spotlight.

What began as an idea on a rooftop in a foreign city has grown into a global project — one that now unites participants, jurors, educators, partners and sponsors from around the world.

This is Just the Beginning

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In 2026, Retoucher of the Year begins expanding across the world. Each country will celebrate its own winners, Top 50, and stories — building a global stage for the craft of retouching.
Because retouching is not just technical.
It’s emotional.
It’s cultural.
It’s art.

Retoucher of the Year is more than a title.
It’s recognition. A community. It’s a revolution.